A few years ago, when debating pricing for a web project that involved a mix of design and development, I wound up on the losing end of the discussion when the account executive concluded, "It's just a website." I've also ...Read More
So tomorrow is the Nashville stop for Social Fresh. Remarkably, it seems that a number of area marketers will be shelling out $315 to learn how to forge better tweets in search of new business and better service. Tell you ...Read More
One of our customers, McLemore Auction Company, recently received a letter notifying them that they are now a Favorite Place on Google. I thought this was worth remarking on for a couple of reasons: The novelty of getting a letter from Google ...Read More
One reason I've been hesitant to run wild with any of the popular SEO toolkits on the market is that, having worked previously for a company that created one, I know that it evolved to violate Google's Terms of Service ...Read More
The American economy seems to be just pulling out of recession as we enter the fourth quarter, which, thanks to the holidays, is the saving grace for many retailers. We know that for many businesses this has been a difficult ...Read More
If I'm interested in something, I generally try to develop a certain amount of expertise in it. Some of this is natural (enough exposure to various of the arts, for instance, creates a natural, if possibly informal, familiarity), and some ...Read More
Google just announced a slew of new features for Google Analytics. There are a number of features here that should be useful for more refined data mining and ultimately generating more conversions. For instance, I can already picture how Advanced Table ...Read More
So as SearchViz has geared up, I can tell that the industry I've re-entered as an agency (after going in-house with a customer for a few years) has matured by the pitches some of my customers are getting from other ...Read More
We just completed our first redesign project. So far, we've been extraordinarily fortunate to have great customers, and Rick Wells of Vero Group (a local vendor of top shelf auto auction software) is one of the best. Rick understood the ...Read More
I spent the last few years knee-deep in strategy in media. In 2006, I began a consulting project that culminated in the rebirth and relaunch of NashvillePost.com, an online-only business and public affairs journal in Nashville that had gone dormant ...Read More